Browsing Tag email

Need a cost-effective way to market your business? We’ve got one word: Email.

Place the included sign-up form on your Web site		Campaign builder 150 professional email designs Huge 1,500+ Image Library Option to upload your own images HTML & text emails Auto Save feature Advanced editor Now-or-later scheduling Ability to tailor emails to various interest groups
Send your email		Survey Builder Write, send and tabulate customer satisfaction surveys 9 unique question types Custom design features Link generator (text & button)
Easily generate report		List Manager Keep names, addresses and campaign history at your fingertips Segment your emails by interest or demographic information View reports on subscriber responses Easy import/export feature
Find out more		Real-time reports Undeliverable emails Unsubscribe requests Number opened Click-through rates to your website
		Sign-up forms Standard & custom questions Question sorting Custom design features Return links Form preview Link generator (text & button) HTML code for link
		Other features Bounce handling Unsubscribe handling Opt-in confirmation Anti-spam protection Spam reporting links Custom e-mail messages

Category : E-mail &Marketing &Newsletter

The year was 1996, when I started promoting my business online. Emailing in bulk was as common as drinking water. And a very effective way to advertise your business, I must say. Now it’s becoming increasingly more difficult to advertise your business using e-mail. With the excess of spam in your mail box and most people deleting the deluge of mail they receive daily, things sure have changed since my foray as an online business owner.

Is E-Mail Marketing Still Effective?

Still, if done correctly, email marketing can be an inexpensive and quick way to reach your target market. One concept is getting people wanting to receive your emails. A couple ways of doing this is to do permission mailing, meaning to have people sign up on your Web site or as they provide their email when they purchase something from your company. This way, you can collect a legal list of emails.

Some email advertisements can become redundant and ineffective unless you:

• Offer discounted services and products consistently
• Send to a very targeted mailings
• Offer free content or service to lure them in

A few sentences of original content may provide reasons to read your email. Tips and suggestions are some ways to keep your audience interested in your emails.

When sending e-mails, you need to:

• Have catchy luring headlines and subjects
• A recognizable company name from constant exposure and branding
• A simple process to get more information on your products and services

It is to your benefit to call-out interesting subjects or in the body of the text since you only have a few seconds to captivate the reader’s attention before he or she deletes it.

Behavioral Advertising

Some companies specialize in a data-collecting process known as behavioral advertising, which matches ads to a consumer’s interests, determined over time. More on Behavioral Advertising can be found here: IAB.Privacy Matters

Category : Advertising &Marketing

I thought this was an interesting chart. I was surprised to see the iphone to be gaining in this area.

With the addition of email client reports for all our customers, we took a step back and analyzed 6 months of data covering more than 250 million opens. The result – a birds eye view of email client popularity and usage trends over time.

Below is the email client market share as of March 2009. These numbers are not exclusive – some people used more than one email client during the month, and so that will register a vote for each client used.

Category : Advertising &Blog &E-mail &Internet &SEO