The year was 1996, when I started promoting my business online. Emailing in bulk was as common as drinking water. And a very effective way to advertise your business, I must say. Now it’s becoming increasingly more difficult to advertise your business using e-mail. With the excess of spam in your mail box and most [...]
Category : Advertising & Marketing
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Category : Advertising
As businesses large and small are adapting to the rapidly evolving new media platforms, several case studies show how they are using Twitter to attract customers and close sales.
These companies, including Etsy, JetBlue, NakedPizza, Pepsi, and Levi’s, are leading the way and showing small and large businesses that micro-blogging can be a powerful sales tool. [...]
Category : Advertising & Blog & Marketing
Search engine optimization (SEO) is a fairly hot topic these days. Every business wants to know how to get found online.
Anita Campbell from Small Business Trends is running a short information-packed webinar entitled:
Getting Found in Search Engines, for Beginners
These two bullet points jumped out at me, since I have clients who are trying to navigate [...]
Category : Advertising & Blog & Business & SEO & search engine optimization
What is the purpose of a business card? It should be designed to attract and acquire new customers to your product or services. It is not only one of the most cost effective advertisements, a networking and lead-generating tool, Not to mention a visual representation of you and your business. The bottom line is if [...]
Category : Advertising & Blog & Business & Business Cards & Marketing
I think this is a really informative article, especially if you are trying like everyone else to get your site listed higher in the search engines. It is small things like this that always takes you over your competitors.
In great news, Google, Yahoo and MSN have agreed upon a XML sitemap standard.
What’s this mean to [...]
Category : Advertising & Blog & Business & Business Cards & Marketing & SEO & Search Engine Ranking & Sitemaps & search engine optimization
That’s a partial list of business technology brands that have recently abandoned print.
Tech publishers, which led the way online with visionary Web sites such as ZDNet in the 1990s, have long been bellwethers for other sectors of b-to-b media. With that history in mind, the departure of these brands from print raises the question: Are [...]
Category : Advertising & Blog & Marketing & Printing
Your business card is often the first impression a potential client has with your company. The business card design and message will ultimately determine whether it gets thrown in the trash or filed for contact later.
Reach in your wallet and pull out your business card. Your Small Business Information guide has put together the business [...]
Category : Advertising & Blog & Business Cards & Design & Marketing & Printing
To some, branding might not feel like a tangible aspect of running a business. It can’t be seen like a product on the shelf, or counted like a cash drawer at the end of the night. But, branding is the reason people pay three times more for a product at one store over another.
To some, [...]
Category : Advertising & Blog & Branding & Marketing & Products
The secret to success in the new year may lie in divining the right keywords. As Christine Churchill says at Search Engine Land, the words you buy in pay-per-click, the terms you target for organic, the phrases you focus on in your images and videos, all depend on making good keyword choices up front. Yet, [...]
Category : Advertising & Blog & Business & SEO & Search Engine Ranking & search engine optimization
